Category: Archives

Hi Reader, One of the most common things I see getting asked about podcasting is sponsorships. Should you run them? How do you find them? Are they worth the effort? So I want to break down some of the more common questions around this, and how to think about them. How are podcasters getting sponsors?…

Hi Reader, Being an indie podcaster isn’t easy. You wear every hat – host, editor, promoter, marketer. You balance podcasting with work, family, and life. And sometimes, it feels like you’re staring up at giants – big networks with bigger budgets, bigger teams, and bigger reach. But here’s what you might not realize: You already…

Hi Reader, Happy Friday! At least it’s Friday when I wrote this. 🙂 Just a quick one, to let you know I’m hosting a live stream on Saturday August 9th at 9.30am Pacific / 12.30pm Eastern / 5.30pm UK time. This is a bi-monthly live stream where I’ll be answering any questions you have about…

While AI can help you be more productive, it can also quietly chip away at your creative control. So when should you use AI in podcasting?

Hi Reader, When we talk about podcast editing, most of us are thinking about one thing: how do I make this sound good? And that’s absolutely the right instinct. But the definition of “good” can change depending on how your audience is actually consuming your podcast. The reality is, your listeners aren’t always sitting in…

If you’re serious about measuring your podcast’s growth, it helps to know what each platform is actually telling you.